So Plum has recently been in the news for all the right reasons. It has now been approved by PETA for being cruelty-free and vegan, another feather added to the brand’s cap for providing clean and no-nonsense skincare at affordable prices. One of their excellent products for summer is the Plum Hello Aloe Ultra Lite Day Lotion, which I will be reviewing for all of you today.
The Plum Ultra Lite Day Lotion contains the goodness of aloe vera and Vitamin E and provides hydration without being heavy or greasy. For the longest time, I thought that this product is an aloe vera gel, which is why I never purchased it. However, when I received a free sample of this product with my order, I was pleasantly surprised to find out that this is actually a cream based product, which I personally prefer during the day, and the SPF 20 makes it perfect for summers. Texturewise, I would say that it is somewhere in between a lotion and a cream, it is creamier than the Plum Green Tea Lotion but is not greasy, and should be suitable for dry to normal skin.
As claimed by the brand, the product is indeed very gentle on the skin and is therefore suitable for those with sensitive skin. While aloe vera gel on its own is ideal for oily skinned people, the incorporation of the ingredient in this particular formula allows dry-skinned people to enjoy the benefits of aloe vera, which is very innovative in my opinion. Also, since I have a sample of the product, I got a tube, but the actual packaging of the full-sized product is in the form of a bottle with a pump which makes it completely utilitarian.
Overall, I do not have anything negative to say about this product at all. If you are someone who enjoys light-weight skincare which is not laden with chemicals then this lotion will definitely become your favourite. So do try out this product and let me know how it worked for you!