In the recent months, Nykaa has really been raising the bar for beauty products in India. What started out as a humble online portal for buying makeup has now become an exclusive doorway that has brought various international brands to the country. Not just that, Nykaa has also released their own range of beauty products, and boy, they certainly take their makeup seriously. I have already raved about their gorgeous nail paints in my previous posts, so today I will talk about their So Matte Lipstick in the shade 16M Spiced Cabernet.
It is unbelievable that such a great product is available at an extremely affordable price of INR 399. Nykaa has successfully recreated high-end quality at drugstore prices. Even the matte black square packaging with magnetic closure is something new for Indian brands and reminiscent of luxury products.
The formula is a comfortable, creamy matte that stays on the lips all day long without drying them out. It fades a little gradually but does not exaggerate cracks or creases in the least. I usually do not wear dark, vampy colors on my lips but fell in love with this shade. I would describe it as a warm brownish maroon that does not look too vampy and accentuates winter outfits really well.
I will definitely purchase more lip products from this brand because their recent release of nude shades literally has me drooling!
P.S. – This is not a sponsored post, just genuine love for a great brand that has evolved right in front of my eyes 🙂